What is Branding?

It is more than just a logo. Branding is a reflection of the personality and values of your company. The visual representation of this is your brand identity, consisting of your logo, color scheme, stationery and signage, marketing collateral, products and packaging, messaging and communcations. My job as a designer is to help you form the foundation of your brand by creating those visual elements.

If branding is the mirror of your company's personality and values, then marketing is the light that sends that reflection out into the world and draws attention back to its source. Powerful, well designed materials boost your business image.

Before the digital world exploded into existence, the medium of graphic design was print. Just as reading an e-book can't compare to the feel of turning real paper pages, even in today's world, some designs just need to be printed. Whether it is stationery for your business, invitations for a special event, or a birthday gift, I am ready to put a design in your hands.

Graphic design is the process of visual communication and problem-solving using one or more of typography, photography and illustration. If you want to communicate through imagery, I will create the visual language that you can use.